Redefining Fitness,
Wellness & Recovery

FIT House of Brands is more than a fitness company – it’s a movement. We are creating a global ecosystem that integrates training, recovery,
and wellness – helping people move better, feel stronger, and live longer.

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Latest News

Keep Pace With the Latest Developments Across the FIT House of Brands.

F45 Training and Red Bull Announce Global Partnership
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F45 Training Functional Racks
F45 Training Innovates Strength Training with New Functional Racks
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F45 Training Launches FIT: A New Era of Holistic Fitness and Wellness
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The F45 Group Debuts Its First FS8 Studio on a Military Base at Marine Corps Air Station in San Diego
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Serving Those Who Serve: F45 Training Honors Veterans by Creating Special Franchise Opportunities Within the Company
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Shaping the Future of Health & Wellness

FIT is a global fitness and wellness company bringing together leading brands that focus on functional training, Pilates, and recovery-driven wellness.

We believe that movement is the foundation of long-term health, performance, and well-being. By combining science-backed training, restorative recovery solutions, and supportive communities, FIT is redefining what it means to live well.

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Shaping the future
FIT House of Brands

Meet the Movers and Shakers of the Global Fitness Industry

One of the fitness space’s most recognizable brands

F45 Training elevates global fitness, lifestyle and wellness through functional training. Providing industry-leading cardio, resistance and recovery workouts, nutrition plans and uplifting accountability. Each session is crafted to make members feel strong, comfortable and confident in their everyday life, building powerful communities across the globe.

Through a sport science-based circuit training education program, F45 Training equips franchisees and coaches with innovative, data-driven strategies to succeed – be that coaching a class, or creating an engaged community of fitness enthusiasts. The goal? Better trainers, high-quality classes, and higher member retention rates – a winning formula!

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Redefining fitness with a unique blend of Pilates, Tone and Yoga

FS8 combines elements of Pilates, Tone and Yoga to redefine low-impact group fitness. Delivering innovative studio workouts that explore all planes of movement to enhance strength, flexibility, posture, stability and wellbeing. Through mindful movement, body awareness and precise techniques, FS8 offers a supportive group environment that creates lasting results.

Unlike traditional pilates, FS8 prioritizes mobility and functional movement, making it accessible to a broader demographic: be that newcomers or established fitness enthusiasts. Virtual Pilates teacher training and franchise-specific trainer education keep franchisees and coaches abreast of industry trends – ensuring a consistent experience across FS8 franchises, while retaining room for individual creativity and flair.

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Dynamic pilates workouts to invigorate the body and mind

VAURA pushes the boundaries of Pilates into the realm of total-body conditioning, with energizing classes that defy the ordinary and reawaken potential. VAURA offers a pumping, pulsating brand of pilates in an inclusive, motivating, and community-oriented atmosphere. Classes focus on strength, endurance, flexibility and mobility, with slower-paced workouts for new moms or moms-to-be.

Innovative and science-backed, VAURA fuses Pilates techniques with functional movement, injury prevention, and progressive strength development. There’s plenty of style to go with all that substance, too – VAURA workouts are set to upbeat music and neon lights, with every element of the vibe immaculately curated to keep the heart rate high and the endorphins flowing.

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Join the FIT Movement

FIT provides a business opportunity in the growing fitness industry, with franchise models that align with emerging market trends in functional training, Pilates, and recovery-driven wellness

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