F45 Training, announced today the launch of its loyalty program, FIT Rewards. The enhanced loyalty program turns dedication and sweat into perks, giving members more reasons to show up, push harder, and stay committed to their fitness goals.
Members can now rack up Loyals points through various ways beyond just class attendance—including sharing Lionheart reports to social platforms, completing in‑app assessments, registering for F45 Challenge, and participating in special “Missions” that earn additional bonus Loyals points upon completion.
“F45 FIT Rewards is all about celebrating the effort our members put in and giving them even more reason to stay on track with their goals,” said Andrew West, Senior VP of Global Product at FIT, F45 Training’s parent company. “After months of researching the market, we were thrilled to partner with Endurance Zone to launch this globally. This new technology and added perk will be a game‑changing experience for our members.”
The new FIT Rewards store, exclusively available through the F45 Training App, features over 155 rewards in categories such as apparel, supplements, food & beverage, tech, and more. Members can also redeem Loyals points for enhanced benefits—like additional Passport visits beyond the six‑per‑month quota.
The program will soon introduce new perks, including a “Bring a Friend” pass, alongside other features and discounts aimed at further enhancing the F45 member experience.
This next stage of FIT Rewards stands out for its global scale and community-first design. Individual F45 studios will be empowered to offer community‑specific perks—from neighborhood cafés and smoothie bars to local events—delivering a personalized, hyper-local experience that reflects the unique spirit of each F45 community.
“This is exactly what modern fitness engagement should look like – frictionless, motivating, and packed with value,” said Chris Timms, Global Sales Director at Endurance Zone. “We’re proud to help F45 deliver a truly global rewards programme that’s also deeply local. When members can earn points at one studio and spend them on rewards that actually mean something to them – that’s when loyalty becomes powerful.”
For the full press release visit https://www.businesswire.com/news/home/20250903832126/en/Global-Gains-F45-Training-Teams-Up-With-Endurance-Zone-to-Unveil-New-Loyalty-Program-For-Members-FIT-Rewards
To learn more about F45 and investment opportunities visit https://functionalinspiredtraining.com/franchising/f45/
