FIT (Functional Inspired Training) House of Brands has launched an Athlete Ownership Initiative, a program supporting current, transitioning and semi-retired pro athletes into fitness franchise ownership.
The initiative offers operational support, onboarding and business coaching for first-time owners, plus structured ownership pathways and opportunities for athletes to fold their personal brand and community leadership into the business.
“We see this as a long-term platform, not just a short-term program,” CEO Tom Dowd said. “Athletes bring unmatched credibility and influence to the fitness space and have a level of proven commitment and standards that will serve them very well within our organization. When paired with our business model and modalities, the powerful growth opportunity is amplified — both for the individual and the communities they serve.”
FIT is working with sports agencies, athlete networks and alumni communities to scale the program nationwide, with the first athlete-owners slated to onboard this year.
To learn more about Athlete Franchise Ownership Opportunities visit: https://functionalinspiredtraining.com/athlete-ownership/
For the full press release visit: https://athletechnews.com/f45-training-fit-house-of-brands-athletes-franchise-ownership/
